Unlocked Features

Order confirmation workflow: Enables you to automate actions when an order is placed.
Contact segmentation: Enables targeted communication by categorizing contacts based on specific criteria.
Reporting: Helps you to track and analyze the performance and revenue of your campaigns and workflows.

Note: To enable reporting, totalPrice property is required in the event payload.

Supported Endpoints

Endpoint	eventVersion	origin
`/v5/events` (Events API)	v2	api

Example event

Below is an example event provided for testing. You can send this through the available endpoints to evaluate automation, segmentation, or any other custom functionalities.

Events API:


POST /v5/events
Host: api.omnisend.com
Content-Type: application/json

{
  "eventName": "placed order",
  "origin": "api",
  "eventID": "f3f61bc6-07b8-4645-92d8-189d882dbcb1",
  "eventVersion": "v2",
  "eventTime": "2021-07-01T00:00:00Z",
  "contact": {
    "email": "example@example.com"
  },
  "properties": {
    "billingAddress": {
      "address1": "123 Main Street",
      "address2": "123 A Main Street",
      "city": "AnyTown",
      "company": "SuperCompany",
      "country": "USA",
      "firstName": "John",
      "lastName": "Smith",
      "phone": "+443031237300",
      "state": "California",
      "stateCode": "CA",
      "zip": "90210"
    },
    "createdAt": "2023-11-10T07:00:00",
    "currency": "EUR",
    "discounts": [
      {
        "amount": "-",
        "code": "SUMMER20",
        "type": "-"
      }
    ],
    "fulfillmentStatus": "unfulfilled",
    "lineItems": [
      {
        "productCategories": [
          {
            "id": "123",
            "title": "Shoes"
          }
        ],
        "productDescription": "The best product with many various features",
        "productDiscount": 10.19,
        "productID": "1",
        "productImageURL": "https://example.com/product/232423-image.jpg",
        "productPrice": 19.99,
        "productQuantity": 2,
        "productSKU": 200,
        "productTags": [
          "new",
          "sale"
        ],
        "productTitle": "The best product",
        "productURL": "https://example.com/product/232423",
        "productVariantID": "123",
        "productVariantImageURL": "https://example.com/product/232423-variant-image.jpg",
        "productVariantTitle": "Full product title - Green",
        "productVendor": "BestCompany",
        "productWeight": 20.4
      }
    ],
    "note": "Please send it ASAP",
    "orderID": "4122111",
    "orderNumber": "4122111",
    "orderStatusURL": "https://example.com/orders",
    "paymentMethod": "card",
    "paymentStatus": "awaitingPayment",
    "shippingAddress": {
      "address1": "123 Main Street",
      "address2": "123 A Main Street",
      "city": "AnyTown",
      "company": "SuperCompany",
      "country": "USA",
      "firstName": "John",
      "lastName": "Smith",
      "phone": "+443031237300",
      "state": "California",
      "stateCode": "CA",
      "zip": "90210"
    },
    "shippingMethod": "Example Courier",
    "shippingPrice": 2.5,
    "subTotalPrice": 19.99,
    "subTotalTaxIncluded": false,
    "tags": [
      "not-paid"
    ],
    "totalDiscount": 10.19,
    "totalPrice": 15.99,
    "totalTax": 5.99,
    "tracking": {
      "courierTitle": "Example Courier",
      "courierURL": "https://courier-example.com/track-order"
    }
  }
}

Property explanation & expected types

Value Path	Description	Example	Type
billingAddress	Billing Address	-	object
billingAddress.address1	Address 1	123 Main Street	string
billingAddress.address2	Address 2	123 A Main Street	string
billingAddress.city	City	AnyTown	string
billingAddress.company	Company	SuperCompany	string
billingAddress.country	Country	USA	string
billingAddress.firstName	First Name	John	string
billingAddress.lastName	Last Name	Smith	string
billingAddress.phone	Phone	+443031237300	string
billingAddress.state	State	California	string
billingAddress.stateCode	State Code	CA	string
billingAddress.zip	Zip	90210	string
createdAt	Created At	2023-11-10T07:00:00	date string
currency	Currency code in ISO 4217 format	EUR	string
discounts[]	Discounts	-	array of objects
discounts[].amount	Amount	-	number
discounts[].code	Discount code that user has used	SUMMER20	string
discounts[].type	Type	-	string
fulfillmentStatus	Fulfillment status that is recommended to be one of the followings: (unfulfilled, inProgress, fulfilled, delivered, restocked)	unfulfilled	string
lineItems[]	Order line items	-	array of objects
lineItems[].productCategories	Product Categories	-	array of objects
lineItems[].productCategories.id	Id	123	string
lineItems[].productCategories.title	Title	Shoes	string
lineItems[].productDescription	Product Description	The best product with many various features	string
lineItems[].productDiscount	Absolute value of product discount. I.e if current price is 20 and old price is 30, then discount should be 10.	10.19	number
lineItems[].productID	Product ID	1	string
lineItems[].productImageURL	Direct link to product image	https://example.com/product/232423-image.jpg	string
lineItems[].productPrice	Current product price	19.99	number
lineItems[].productQuantity	Total added quantity	2	number
lineItems[].productSKU	Current stock units	200	string
lineItems[].productStrikeThroughPrice	!! This field was removed !!	-	number
lineItems[].productTags	Product Tags	new,sale	array of strings
lineItems[].productTitle	Full product title	The best product	string
lineItems[].productTotalPrice	Formula: productPrice × productQuantity	-	number
lineItems[].productURL	URL to product page	https://example.com/product/232423	string
lineItems[].productVariantID	Product Variant ID	123	string
lineItems[].productVariantImageURL	Direct link to a product variant image	https://example.com/product/232423-variant-image.jpg	string
lineItems[].productVariantTitle	Product Variant Title	Full product title - Green	string
lineItems[].productVendor	Product Vendor	BestCompany	string
lineItems[].productWeight	Product Weight	20.4	number
note	Additional note left by customer or shop admin	Please send it ASAP	string
orderID	Order ID	4122111	string
orderNumber	Order Number	4122111	number
orderStatusURL	Direct link where customer can check their order status	https://example.com/orders	string
paymentMethod	Payment method used by customer	card	string
paymentStatus	Payment status that is recommended to be one of the followings: (awaitingPayment, partiallyPaid, paid, partiallyRefunded, refunded, voided)	awaitingPayment	string
shippingAddress	Shipping Address	-	object
shippingAddress.address1	Address 1	123 Main Street	string
shippingAddress.address2	Address 2	123 A Main Street	string
shippingAddress.city	City	AnyTown	string
shippingAddress.company	Company	SuperCompany	string
shippingAddress.country	Country	USA	string
shippingAddress.firstName	First Name	John	string
shippingAddress.lastName	Last Name	Smith	string
shippingAddress.phone	Phone	+443031237300	string
shippingAddress.state	State	California	string
shippingAddress.stateCode	State Code	CA	string
shippingAddress.zip	Zip	90210	string
shippingMethod	Shipping Method	Example Courier	string
shippingPrice	Shipping Price	2.5	number
subTotalPrice	Sub Total Price	19.99	number
subTotalTaxIncluded	Sub Total Tax Included	-	boolean
tags	Order tags that were added by your shop	not-paid	array of strings
totalDiscount	Total Discount	10.19	number
totalPrice	Total Price	15.99	number
totalTax	Total Tax	5.99	number
tracking	Tracking	-	object
tracking.courierTitle	Courier Title	Example Courier	string
tracking.courierURL	Tracking url where user check check current order status.	https://courier-example.com/track-order	string
tracking.status	Status	-	string